General Mills is one of the world's largest food companies. They're one of the world's largest food companies, marketing in more than 100 countries. They categorize their sales into three core business segments:

- U.S. Retail

- International

- Convenience Stores & Foodservice

U.S. Retail includes seven divisions that market brands such as Cheerios, Yoplait yogurt, Pillsbury refrigerated dough and Betty Crocker baking products.

Its International sales excludes their proportionate share of two joint ventures: Cereal Partners Worldwide and Häagen-Dazs Japan.