CX Optimization Specialist

Descrizione del lavoro:

Job Description:

We are now looking for a CX Optimization Specialist to join our data services team to enhance and optimize the customer experience by leveraging data-driven insights, conducting thorough usability and CXO audits, and implementing strategic improvements. We offering a Fixed-term contract of 14months due to our current specialist who will be going on study leave. This job has a 6-month probationary period, and you will be based at our office in Helsinki, Finland.

This role involves designing and executing continuous A/B tests, analyzing data, and collaborating with various stakeholders to ensure seamless project execution and continuous improvement of digital platforms. The goal is to drive customer satisfaction, engagement, and conversion rates through effective project management and innovative problem-solving.

* Customer Experience (CX) Strategy and Optimization: Running audits to analyze the CX situation and providing concrete recommendations.

* A/B Testing and Experimentation: Designing, building, and implementing A/B tests, and continuously running the cycle of testing, measuring, and learning

* Usability and User Experience Improvements: Proposing usability and user experience improvements based on site analysis and conversion rate frameworks

* Data Analysis and Visualization: Analyzing data, tracking performance, and making informed decisions using analytics.

* Collaboration and Communication: Working with various departments and stakeholders to ensure smooth project execution.

* Project Management: Managing and executing projects, including planning, coordination, and implementation.

* Digital Tools and Platforms: Familiarity with tools and platforms for conversion optimisation and digital analytics.

* Adaptability and Problem-Solving: Tackling new challenges and solving problems effectively.

* Training and Mentorship: Providing training to other team members or other departments on best practices in CX, UX, and data analysis.

Considerations for success in this role:

* Have 1-2+ years of experience CRO, using tools such as A/B testing and personalization (eg. Optimizely, Frosmo, Hotjar)

* Demonstrate a proactive attitude and the ability to execute tasks hands-on.

* Exhibit excellent communication skills, with the capability to explain CXO, UI, and data technology concepts to a diverse range of stakeholders in both Finnish and English.

* Possess experience and ambition in applying service design methods to concrete client cases.

* Be adept at generating behavioral insights and presenting them using data visualization tools (e.g., PowerBI, Tableau, Looker Studio).

* Have foundational skills in web design (JavaScript, HTML, PHP, etc.).

* Possess basic skills in web tracking and analytics tools.

* Identify potential clients for projects in personalization & data, and develop and offer engagements for reference building.

* Take ownership of your work and responsibility, proactively seeking data-driven solutions.

* Language proficiency: Fluent in both Finnish and English.

Why Join Us?

* Be part of a trendsetting team that recognizes data science as an essential factor for modern data-driven marketing & utilizes modern, cutting edge tools & technologies

* Contribute to dentsu's reputation as a versatile leader in data-driven marketing by expanding into various customer data analytics.

* Be part of team creating AI solutions & help seize opportunities

Diversity and Inclusion

At dentsu we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

About dentsu:

Dentsu Group is a global marketing communications company headquartered in Tokyo, Japan. It is one of the largest advertising and media firms in the world. The company offers a wide range of services in advertising, marketing, communication, and digital media, catering to clients across various industries.

We help clients to win, keep, and grow their best customers and achieve meaningful progress for their businesses with the best-in-class services and solutions in media, CXM, and creative. For more information please see: www.dentsu.com.

Working with us:

Joining dentsu, you'll join a team of 72,000 people. It's an opportunity to produce career-defining work. Along the way, you'll team up with inspiring colleagues and encounter a richness of clients, cultures, and experiences. We offer exciting challenges, a great working environment, memorable experiences, and opportunities to shape your future.

Contact:

We look forward to receiving your application for any questions, please contact the TA in charge of this role: Thomas Holley, Talent Acquisition Partner, EMEA, NE by email at: Thomas.holley@dentsu.com.

Additional information:

The position will be filled as soon as we have found the right candidate. Please note that we can only accept an application from you if you are already permitted to work in Finland (EU/EEA nationals, work visas, etc.) and are already locally present.

We look forward to receiving your application!

Location:Helsinki

Brand:Dentsu Media

Time Type:Full time

Contract Type:Fixed Term Contract (Fixed Term)